Wondering what your home will actually sell for?
Buyers don't compare your home to what you hope it's worth. They compare it to everything else for sale.
How I price
I use recent sales and current competition to show you where your home really stands, not where we hope it stands. If the data says something hard to hear, I'll tell you, and I'll explain why. A price that's too high doesn't leave room to negotiate. It leaves the home sitting while buyers start asking why.
How I sell
- 1Look at the data and agree on a price the market supports.
- 2Build the marketing around your home and the buyers most likely to buy it.
- 3Watch the response closely and adjust early, before the listing goes stale.
- 4Negotiate carefully to protect your position through closing.
If your home didn't sell
I don't just put it back on the market and try again. First I figure out why. Was it price, presentation, positioning, marketing, buyer perception, competition, or a mix? Then we build the new plan around the answer.
Get a listing review“I have been working with Lisa Ralls now for 2 years and I couldn't be prouder of the way we can talk about different properties. She has became a trusted friend and I value her input greatly.”
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Get my home value review
Not a Zillow number. I'll look at your home and the recent sales around it, then send you my honest read and what's driving it.